I am a graphic designer, illustrator, and creative soul.
For as long as I can remember I've been drawn to activities that allow me to exercise my creativity. Drawing, crafting, and photography led the way on my path towards a career in design.
It's not that I set out to become a designer, rather I realized that I have always been a designer. Design combines my interests, strengths, and passions. I have an innate need to create. I have a natural affinity for color, composition, and typography. I like the challenge of transforming ideas into visuals that resonate. I seek solutions to problems because I want to make something better, easier, or more useful.
My degree in Psychology and Mass Communications helps me to understand the motivations behind people's behavior and how to share ideas and communicate concepts clearly and efficiently. I studied design to understand the principles and theories that are essential to delivering effective solutions. I enjoy helping clients visualize their ideas and communicate their story.
Prior to transitioning to a career in design, I spent eleven years in television post production in Atlanta, GA and Los Angeles, CA. After moving to Raleigh, in 2009, I began my design career by freelancing and doing contract work. I then spent six years working in a boutique branding and marketing agency before joining the Empire Properties/Empire Eats team in 2017 as the in-house graphic designer.
I am a member of AIGA, the professional organization for design, and served on the board of directors for the Raleigh chapter, for nine years, in various roles, culminating in the role of Vice President.